Tuesday, June 5, 2012

Sorry, Facebook: Shoppers Prefer Pinterest

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PinterestFacebook commerce? That's so 2011. Now it's Pinterest, the social scrapbooking site, that's striking a chord with shoppers.

Today, Pinterest users who shop online follow about 9.3 retailers on the site, compared to Facebook (FB) users, who on average follow an estimated 6.9; or Twitter users, who follow 8.5, according to the Social and Mobile Commerce survey by Shop.org, the digital division of the National Retail Federation, digital research firm ComScore and consultancy The Partnering...

Sorry, Facebook: Shoppers Prefer Pinterest originally appeared on DailyFinance.com on 2012-06-04T12:20:00Z.

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