Friday, May 11, 2012

Cheaper K-Cups: Good for Us, But Bad for Keurig's Maker

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K-cupsAs far as java sippers go, Green Mountain Coffee Roasters (GMCR) is hot.

This Vermont company has seen its Keurig devices become the brewer of choice among fans of premium coffee in one-cup servings. Big-name companies (like Cuisinart and Mr. Coffee) have been happy to strike licensing deals to put out Keurig-compatible brewers. Retailers are devoting more shelf space to the K-Cup refills. And most of the big names in retail coffee flocked to Green Mountain to show up in K-Cup form. Last year...

Cheaper K-Cups: Good for Us, But Bad for Keurig's Maker originally appeared on DailyFinance.com on 2012-05-10T15:31:00Z.

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